The preserve and optimization planning of rural landscape is an important component of rural revitalization, which is in line with the cultural, environmental, economic, and social development levels of the region. Based on relevant research at home and abroad, the factor characteristics of the "presentation" rural landscape planning in Guangdong are summarized into three categories: rural environment, village community life, and agricultural production. Taking the landscape planning project of Xihe Wanhua Town in Conghua District of Guangzhou as the research object, this paper studies the preserve and optimization planning mode of "presentation" rural landscape. The project takes full cycle and full factor control as the technical concept, and its technical documents include research results from multiple levels such as professional evaluation, special research, rural spatial design, tourism planning, etc. Finally, a “management, control and service” system is established to guide the implementation of the preserve and optimization planning of rural landscape, through the organization of a rural project library and rural landscape construction guidelines, as well as the establishment of rural construction management committee.